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EDIT HISTORY

Feb 24, 2025

A few months ago, I seriously considered whether episode 200 would be my last.

After years of podcasting, I felt like I'd run out of things to say - and the growth wasn't where I wanted it to be. Instead of quitting, I completely rebuilt the show. And something unexpected happened: guests with large audiences started...


Feb 17, 2025

Victoria's Secret tried to become more inclusive and body positive. They updated their messaging. People didn't buy it - because everything else stayed visually the same. Meanwhile, Abercrombie quietly repositioned itself as a capsule wardrobe staple for working adults and became one of retail's biggest comeback...


Feb 10, 2025

When Martha Beck's coaching cohort was offered a chance to present at IKEA stores across the US and be featured in O Magazine, half the coaches said no. The pay was only $1,500. Susan Hyatt said yes to every city nobody wanted. She flew herself there. She did Chicago, Atlanta, Cincinnati, New York. The O Magazine...